Freight 360
Freight 360
Freight 360
Building A Freight Sales Team | Episode 327
1 hour Posted Jan 23, 2026 at 5:00 am.
Welcome, Plugs, And Sponsors
Industry Alert: Catastrophic Ice Storm
How Weather Disrupts Freight And Rates
NFL Chat And Coaching Carousel
Defining The Goal: Building A Sales Team
W‑2 vs Agent Models And Risk
Training Timeline And The Pit
Activity Benchmarks And Call Time
Lead Limits, Follow‑Ups, And CRM
One‑On‑Ones, Reporting, And Coaching
Conversions, Quality Of Activity, And Email Traps
Results Milestones And PIPs
Break‑Even Math, Pods, And Support
Choose A Model And Stay Consistent
Ramp Strategy, Costs, And Tools
0:00
1:00:09
Download MP3
Show notes
A brutal ice storm is set to ice over the South, squeezing capacity, delaying service, and pushing rates from Texas to the Carolinas—so we start by breaking down what that really means for freight. Then we get into a numbers-first playbook for building a brokerage sales team that performs under pressure: W-2 vs agent economics, onboarding timelines, call and CRM metrics that matter, clear GP milestones, and disciplined coaching so your team can turn disruption into durable shipper relationshi...