Mindset and System
Mindset and System
Vivek Pathak
How to Build a Successful Career: Insider Tips from Entrepreneur-turned-Marketing Pro Abhash Kumar, VP Marketing Springworks
1 hour 9 minutes Posted Mar 31, 2023 at 2:58 pm.
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Show notes
In this episode we have with us Abhash Kumar.
Abhash is a Marketing professional, currently Vice President Marketing at Springworks. He specialises in user acquisition, communities, building e-mail funnels and copywriting.
Abhash has over 12 years of experience working with super-high-growth companies. And quite passionate about marketing automation, Tennis, and apparently he is a serial book-hoarder.
He Has been a part of the early and core teams at BYJU's and YourStory. Also he had a short stint working with some of the best tech journalists at FactorDaily.
While at college, he helped co-found a startup called Gyan Lab. So lots of learn from this man, get your pen and paper ready to make some notes.
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Connect with Abhash on LinkedIn https://bit.ly/aabhashk
Gears/Softwares used for the podcast:
01 Software for Recording Riverside App https://bit.ly/riverside-vivek
02 Gears for Podcast Podcast Mic - ShureMV7 https://amzn.to/405gHgr
03 Gears for Podcast Podcast Camera - Sony ZV1 https://amzn.to/3Zjq5vP
04 Gears for Podcast Webcam Option https://amzn.to/3LH1ehZ
05 Gears for Podcast Video Light https://amzn.to/404lM8u
06 Gears for Podcast Softbox for Light https://amzn.to/3n92zUM
07 Gears for Podcast Tripod for Light https://amzn.to/3FEl4XI
08 Gears for Podcast Tripod for Camera https://amzn.to/3LzeiWS
09 Gears for Podcast Table Arm for Mic https://amzn.to/3FEk8Cl
10 Software for Music Epidemic Sound https://share.epidemicsound.com/xuhaf2
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Chapters
01. Intro
02. Early life in Bihar, Kota, DPS Bokaro
03. Winning B Plans in College, Starting up
04. Learnings from Entrepreneurship
05. Quitting Byjus, Career Break and Yourstory
06. How did Career Break Helped?
07. Landing in a Marketing Role
08. Right way of building a Startup
09. Marketing verticals and Interests
10. What is Growth, Product and Brand Marketing
11. Community Building and it’s importance
12. B2C vs B2B Marketing
13. What is a Cohort Based Course
14. Saas Marketing Needs a lot of Global Quality Talent
15. The Core of Marketing
16. Marketing advice for a B2B Entrepreneur
17. Thoughts on Work from Home
18. Outro