Show notes
The guys discuss gorilla conference marketing and how they promoted Honeybadger back when they could barely afford to attend the conference, let alone a sponsorship. Also discussed is turning Honeybadger's unprofessionalism into a marketing strength, dealing with swag logistics, and why you should never wear a blazer to a dev conference.Full transcription:Josh: 00:01 Tatum's favorite programming language right now is Haskell, but I suspect it's because there's a big blue elephant on the cover of the book and elephant is her favorite animal. Yeah. I'm guessing it's not the functional purity that she loves it for.Announcer: 00:23 Hands off that dial. Business is about to get a whole lot nerdier. You're tuned into FounderQuest.Starr: 00:31 Yeah. Ida's just been getting really into scientific visualization type stuff. She's doing R a lot lately. I don't really think it's a very good programming language just for general purpose stuff, but she does seem to like it.Josh: 00:44 Nice.Ben: 00:44 When the Honeybadger founders compete on their kid's language learning. My kid's just doing basic. They suck.Josh: 00:52 Yeah.Ben: 00:53 You should get Tatum a PHP book. She would love that.Josh: 00:55 Or Postgres.Ben: 00:56 That's true.Josh: 00:58 Any elephant ... Why are there so many elephants in programming by the way?Ben: 01:02 That's a good question.Starr: 01:03 I don't know.Starr: 01:05 Programming books-Josh: 01:06 Is it because of the memory?Ben: 01:08 For Postgres I think that's the case, yeah.Josh: 01:10 They either have a long-Starr: 01:11 Yeah. Like they're supposed to be smart or something.Josh: 01:14 Yeah.Starr: 01:15 I don't know I've never met an elephant that struck me as that smart.Josh: 01:19 Like an elephant never forgets, right?Starr: 01:21 Right.Josh: 01:22 Maybe that means, I don't know.Starr: 01:24 That doesn't mean they remember.Ben: 01:25 As opposed to Mongo I guess their logo should be what?Josh: 01:27 That's true.Ben: 01:27 A fruit fly.Starr: 01:28 Oh burn.Ben: 01:29 Oh burn. Sick burn.Starr: 01:30 Ouch. Yeah, because it dies after 12 hours.Ben: 01:36 Exactly and forgets everything.Josh: 01:39 Ben's on fire today.Starr: 01:40 Oh man. Poor Mongo.Ben: 01:41 I know.Starr: 01:44 They've been around, it's been like a decade since-Ben: 01:46 Wow.Starr: 01:47 ... we've had bad experiences with Mongo.Ben: 01:48 That's true.Starr: 01:49 We still have to say bad things about them.Josh: 01:54 Yeah.Starr: 01:55 Okay. We should probably talk about marketing gentlemen.Ben: 02:00 Sure.Josh: 02:01 Yeah. That sounds good.Ben: 02:02 Yeah. Love marketing.Starr: 02:03 You love marketing?Ben: 02:04 I do love marketing. How else-Josh: 02:05 I do too.Ben: 02:06 How else are you going to get people to know about who you are and give you money, right?Josh: 02:11 I also hate marketing, but that's another podcast.Starr: 02:14 You could commit a crime.Ben: 02:17 Okay, but will that convince people to give you money?Starr: 02:20 They give you money in the end.Josh: 02:21 Yeah.Ben: 02:...

