<p>FounderLine host Joe Beninato and guest David Hornik of August Capital answer listener questions including:</p>
<ul>
<li>What are the most important ("Top 5"?) Key Performance Indicators for a consumer eCommerce company?</li>
<li>What is the biggest investment mistake you've ever made, either putting money in or missing an opportunity?</li>
<li>I'm an experienced founder looking at moving to the VC side. Any advice for how to go about that process?</li>
<li>What percentage of deals come in your door with a women as CEO? </li>
<li>How much of your investment decision is product vs. team vs. market?</li>
</ul>
<p> </p>

FounderLine Episode 11 with guest Mark Goines

FounderLine is a live weekly webcast devoted to helping startup founders succeed, hosted by seven-time startup entrepreneur and investor Joe Beninato. Each week, Joe welcomes an experienced entrepreneur or investor to discuss startup-related topics and field questions from entrepreneurs around the world. FounderLine is broadcast live, and viewers are welcome to send questions via email or twitter. For more information, go to founderline.com.