Show notes
Alison French, MBA is a fractional CMO, founder, and tech innovator with over 20 years of experience driving revenue at the intersection of sales, marketing, and in-person events. She is the creator of ShowScout, a sales activation and accountability platform for trade shows and conferences, and is passionate about helping teams turn events into predictable revenue drivers. Her experience leading global exhibitions and scaling startups fuels a no-fluff, results-driven approach to in-person marketing.
Website: joinlto.com
LinkedIn: https://www.linkedin.com/in/
