Show notes
Four senior executives at an American information company. An average of 25 to 30 years of experience each. And a problem they kept seeing go unsolved: complex, fragmented B2B data that leaders couldn't turn into decisions.So in 2018 they left their CXO roles and built Rubix Data Sciences, a technology-enabled information and analytics business that helps corporates, banks, and insurers make decisions on credit, risk, and supply chain. Their first paying customer came in month five.In this segment, Mohan Ramaswamy shares the founder story: why they left established careers, how they cracked BFSI's famously impenetrable sales process, and his advice for B2B founders trying to land their first customer.⏱️ Timestamps:0:00 – Introduction: what Rubix Data Sciences does2:22 – The Rubik's Cube philosophy: from complexity to clarity, and the ARMS platform4:44 – The founder story: why four CXOs left to start up9:26 – Early days: building trust as a bootstrapped B2B startup selling to BFSI13:04 – The first sale: signing two corporates in month five16:09 – First fundraise vs first paying customer: which felt better?18:40 – Advice for B2B founders selling into BFSI🎙️ Chasing Impact covers six sectors shaping the next decade of India: Fintech, AI, Climate, Mobility, HealthTech, and Defence.🔔 Subscribe for a new episode every week.


