Fight-or-Fl1ght | Season 2, Episode 41 | Craig of Body By Craig, personal trainer and human performance coach, on preparing bodies for pageantry, athletics, and peak performance as a craft.

Four guests. Four creators. Four separate conversations. One question, asked in four different mediums.

Glenn McMahon (S2E38) builds brands. Steve Smith (S2E39) designs the sneakers in demand. George Esquivel (S2E40) hand-stitches leather into something that outlives a trend. Craig (S2E41) builds the body itself.

Some source fabric, leather, trims. Craig sources nutrition, recovery, physiology. Different raw material. Same discipline.

An OG of personal training and human performance, Craig has prepared bodies for pageantry, swimsuit photoshoots, and athletes competing at the highest level.

Peak human performance may have the broadest, most relatable TAM of all. It is you. We. Me. Who doesn't want to perform optimally? Set a new personal standard? Be better than yesterday. Miss America. A D1 scholarship. Different playing fields, co-joined by co-creation.

This is BTR™, applied knowledge. It is the maker's mark.

Self agency. Personal expression. Manifesting BTR™. If that's your jam, being better, feeling better, doing better, this month and yes, this episode nourishes.

Walk Worthy.