In episode 6, I continue the series on the six fundamental shifts in agriculture with shift #4: Consumer perceptions, preferences and power.&nbsp;
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Episode 7: The Changing Tech, Data, and Online Landscape

Developing the Future of Agriculture. Ag Lead with Sarah Beth Aubrey is focused on helping farmers and agribusiness executives gain insights about how to effectively develop and coach emerging leaders in ag. Host and executive coach Sarah Beth Aubrey is the author of six books, most recently "Who's Running Your Farm (Next)? Five Steps to Develop and Coach Your Next Generation." She is a speaker, workshop leader, and the owner of Elevate Ag, the Peer Innovation Network for agriculture.