Business Is Hard
Business Is Hard
Brandon Cockrell
The Rise, the Struggle, and the Resurgence of Adidas
13 minutes Posted Mar 10, 2023 at 1:24 am.
0:00
13:36
Download MP3
Show notes

In this podcast episode, Brandon discusses the ups and downs of the Adidas brand, highlighting various struggles they faced over the years, such as slow adaptation to consumer wants and needs, reputation issues, and slow revenue growth. However, the podcast also highlights how Adidas managed to overcome these challenges and come out stronger on the other side. 

The key takeaways from the episode include the importance of adaptability, quick decision-making, and staying ahead of trends, as well as the need to understand and cater to consumer needs and follow one's mission and vision to achieve business goals.