Show notes
WALDO contacts is a UK-based company that has entered the USA market. They are known for their Direct-to-Consumer model but are making strides to become engrained with optometrists with a revenue-sharing platform.
Whether the patient buys online, or in-office the doctor gets credit for the sale. Buying from the big-4 contact lens companies is one form of purchasing and we as a profession should be open to exploring others.
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