Event Manager Podcast
Event Manager Podcast
EventMB
The Rise of the Event Technologist in the Age of Hybrid Events with Brandt Krueger
48 minutes Posted Aug 20, 2021 at 4:00 am.
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Show notes

Brandt Krueger is the Technical Producer of Event Technology Consulting

 

In this episode EventMB's editor-in-chief, Miguel Neves, and guest Brandt Krueger discuss:

  • How technology has made it easier to deliver hybrid events
  • Is it ever a good idea to have onsite attendees network with the online attendees?
  • The concept for equivalent value, where we look for ways to deliver value for online audiences but not replicating exactly what onsite audiences have
  • The data "gold" of online event experiences and also why data flows between platforms can be challenging
  • The amazing value that custom-designed sponsorships for online events can deliver
  • Why going from free to paid events is going to be very hard
  • Why is there a need for an event technologist on each event’s design team and the simple business case for the role
  • Why it's so hard to recommend specific event platforms
  • Why Brandt would rather see old technology used well than new technology used badly