EthicalVoices

This week on Ethical Voices, Marcia DiStaso, Associate Dean for Research in the College of Journalism and Communications and Professor of Public Relations at the University of Florida. discusses a number of important ethics issues, including: How do we ethically ask questions in research? What to absolutely never, ever do when conducting research for a PR campaign Ethical challenges with AI in PR

Dave Honchul, APR Fellow, PRSA is a public affairs specialist at the US Department of the Treasury and a docent at the National Museum of the US Air Force. He discusses a number of important ethics issues, including: 1) What to do when you think you received an unlawful order 2) One key thing many PR pros are forgetting to do 3) How far do you need to dig before deciding something is true

Kelsey Bohl, the Senior Manager of Corporate Communications Press Office at Walmart, discusses a number of important ethics issues, including: 1) Why corporations need to be careful they aren’t the oones spreading misinformation 2) Ethics of data analysis 3) Why PR pros need to change their definition of media

Cheryll Forsatz, the Vice President of Corporate Communications and Public Relations for Ferrero USA discusses:  1) The ethical implications of blurred lines 2) Influencer ethics and disclosure 3) Ethics and AI

This week, Ant Cousins, the Executive Director of AI Strategy at Cision, discusses a number of important issues, including: Cision’s AI ethics policy The ethics implications of the use of AI in public relations How much human agency do we require in public relations? The most concerning AI ethics issues Where should PR pros start when they want to learn more about AI?

Joining me on this week's episode is Jennifer Gonzalez, the senior vice president of multicultural strategy at C+C. Jen and I are colleagues, and we had a great ethics discussion recently, so I invited her to be a guest. Jennifer discusses a number of important ethics issues, including: What to do when you know your prospect's multicultural program does not align with the community’s needs Ethical issues in partnering with community-based organizations Why sometimes being equitable requires you to say no

This week on Ethical Voices, KayAnn Schoeneman, President of Curley Company discusses:   How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges

Bradley Akubuiro, a partner at Bully Pulpit Interactive, discusses a number of important ethics issues including: 1) How to deal with an ethical quandary: Career advancement or decency? 2) How to effectively serve as the conscience of an organization 3) How to deal with issues in a hyper-politicized environment

This week on EthicalVoices, Zainab Chaudary, Senior Vice President at New Heights Communications discusses several key ethics issues, including: 1) Lost opportunities: lessons learned from the Muslim Ban Supreme Court case 2) Navigating the tension: ethically balancing client desires and media success 3) Why you need to go beyond mission, vision and values 4) How to break down the silos in advocacy

Erica Salmon Byrne, CEO of Ethisphere discusses: 1) How does a company become one of the World’s Most Ethical Companies? 2) What are the top ethics issues facing companies? 3) How can businesses create a more ethical environment? 4) What questions should businesses ask about ethics and AI? 5) Proof that being ethical is good business