Broadcasts are not simple entertainment portals in esports, more and more of them are offering their viewers ways to interact with what's happening on the screen. With all the buzz around 'fan engagement' what are some tools that available to understand what 'engagement' is and how do to use the for the esports audience? 

On this week's episode, I'm joined by Philip Hübner, Chief Business Development Officer of Challengermode, to discuss tools to allow the audience to engage with content, to promote long-term fandoms, and measure results.

This is the third episode in ESI Focus’s series on Fan Engagement, presented by REELY.AI, hosted by Esports Insider Sub-editor, Tom Daniels.