David and Brett sit down with Jack Haldrup, founder of Dr. Squatch, a soap company for men. Jack shares his inspiring journey from working as an IT consultant, being frustrated with his position in life, deciding to start his own business on a flight from LA to Chicago, and coming up with the idea for Dr. Squatch by the end of the same flight.

He also talks about his favorite and least favorite parts of the business, the marketing and business tools that have been instrumental to his success, the books that have inspired him, his daily routine and much more.