This week's episode of Elevator Pitch features female founders from the travel, beauty, and fashion industries. Each pitch offers something new and intriguing: One startup founder claims a valuation upward of $20 million, another boasts $5 million in sales and another uses an "off the cuff" style that she believes provides a more genuine pitch. But will those big numbers and surprising styles be enough to overcome their companies' weak points, like an overcrowded marketplace or an untested product?