Learn just how important letting donors opt-in is and the value of treating your donors how you’d like to be treated. Learn more about MarketSmart at <a href= "http://www.imarketsmart.com.">www.imarketsmart.com.</a> Learn more about the Engagement Fundraising Book at <a href= "http://www.engagementfundraisingbook.com">www.engagementfundraisingbook.com</a>.

The Consideration Process for Major Donors and Legacy Supporters (EF-S04-E02)

Generate more gifts with less money and reduced resources with Engagement Fundraising. Join Greg Warner as he cuts through the noisy and confusing echo chamber of fundraising philosophies to help you become more efficient and effective generating more major and legacy gifts. 

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