eCommerce UnderCover was joined by <a href="https://www.linkedin.com/in/kait-margraf-stephens/" target="_blank">Kait Stephens</a>, co-Founder and the CEO of <a href="//Brij Logo Know Your Customers. Drive Repeat Sales. 🚀 background image decor Brij helps brands create QR Code-activated digital experiences for their products, allowing customers to register, reorder, and more with a scan. That’s good for brands and great for their customers. SCHEDULE A DEMORight arrow Background Image Brij hero product usage Electronics &amp; Appliances Aveo works with Brij CPG &amp; Beauty apparel and accessories with brij Apparel &amp; Accessories Food and beverage products Food &amp; Beverage Brij Logo Trusted by line divider Andy &amp; Evan Coterie Canopy Sherry City Herbals Skura Style Build Build customized on-product experiences for each product in minutes with our drag and drop builder. Showcase relevant content for your customers including educational videos, instructions, and more. Brij Dashboard Print Print QR codes on your product inserts, packaging, or directly on products themselves. Manage and generate new QR codes at any time from your Brij dashboard. Brij example Collect Collect 1st party data when customers register or reorder products, regardless of the channel that you sell through. Sync with your existing CRM platforms through our Shopify app to grow your direct marketing channel. Brij Dashboard Analyze Analyze rich data that's collected every time your customers engage with your products. Track metrics like scans, registrations, and revenue to unlock new insights and optimize your product experience. brij dashboard Partnered with the Ecosystem’s Best divider Brij works with Shopify Brij Works with Shopify Plus Brij Works with Klaviyo Brij is partner with recharge Brij is partner with smartrr Why Use Brij? Background image Educate &amp; Engage Create a more engaging product experience for your customers. Give them access to digital content like product manuals, recipes, care instructions, and more with a scan. number 1 Educate &amp; Engage Acquire 1st Party Data Number 2 Acquire 1st Party Data Capture customer name, email, and location. Add additional incentives for product registration like discounts and warranties to improve conversion. Drive Product Reorders Increase conversion by allowing customers to reorder or opt into subscriptions from your products with a tap. number 3 Drive Product Reorders Featured in divider brij has been featured in Sourcing Journal brij has been featured in Morning Brew brij has been featured in crunch base brij has been featured salestech series brij has been featured in Builtin Our Customers LOVE us! Background image quoteBrij Testimonials Part of our brand DNA is having an intimate dialogue with our customers. Brij equips us with the tools to have these conversations regardless of where shoppers purchase our products. Brij Testimonials ~ Alison Matz, CEO @ Skura Style Brij Testimonials background Request a Demo Use Cases Blog Whitepaper Brand Guides Tech Partners Service Partners Careers About Brand Sign In Customer Sign In Terms Privacy Center Brij Logo Brij Home Page © 2022 Brij Inc. All rights reserved." target="_blank">Brij</a>. &nbsp;Brij is a software platform that powers one-touch registration &amp; reorder to connect brands to their customers with the simple scan of a QR code.
Some of the topics that Kait covered:
<ul>
 <li>Working in investment banking and going to Harvard Business School</li>
 <li>Her father was a serial entrepreneur and the influence that had</li>
 <li>Starting her first company while still at HBS</li>
 <li>Pivoting to Brij</li>
 <li>How the pandemic impacted the pivot</li>
 <li>How brands benefit from Brij</li>
 <li>The importance of data and data insights</li>
 <li>Low-code, No-code</li>
 <li>The annoyance of dead QR Code links</li>
 <li>What growth looks like to Brij</li>
</ul>
This episode was produced by Isabelle Goh.

EP 40 - Brett Joyal - CEO at mom&pop - Does Technology Really Facilitate Local Commerce?

Martin Ronfort and Michael Waitze discuss the future of eCommerce...because we are definitely not there yet.