In Episode 14, John chats with Keith Anderson, SVP of Strategy and Insights at Profitero. Keith has over 15 years of experience working with CPG brands to grow their online businesses. The two discuss the fast evolution of eCommerce and organizational strategies to stay on top. Keith suggests that retailers and suppliers should come together to rethink a more profitable and sustainable eCommerce landscape.
Keith Anderson leads strategy & insights for Profitero, a leading ecommerce measurement and optimization platform for brands, including the company's global analyst team and partner ecosystem. 
<a href='https://www.linkedin.com/in/keithanderson101/'>Connect with Keith on LinkedIn</a>
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<a href='https://www.linkedin.com/in/johnlouisghiorso/'>Connect with John on LinkedIn</a>
<a href='https://www.orcapac.com'>Learn more about Orca Pacific</a>

Getting More Reviews on Amazon and Beyond with Peter Bond

The biggest players in eCommerce and retail talk shop with John Ghiorso, Founder and CEO of Orca Pacific, diving deep into business strategy through exclusive in-person interviews. From a studio located in Amazon’s backyard, eCommerce Deep Dive elucidates the complex eCommerce industry through the candid accounts of those who have spent their careers shaping it. Video and podcast episodes are produced by Orca Pacific and released bi-monthly on all major podcast platforms and YouTube.