Ecommerce Conversations
Ecommerce Conversations
Practical Ecommerce
Ecommerce to Real Estate: An Owner's Story
31 minutes Posted Jun 27, 2025 at 1:00 pm.
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Shakil Prasla once owned 12 ecommerce consumer brands generating $50 million in combined annual revenue with 50 employees. But he grew wary of the fluctuating revenue and non-stop marketing, so he pivoted during Covid to wholesale personal protective equipment. That's when he and I last spoke. The PPE business, Gloves.com, had misgauged demand and lost, initially, a whopping $6 million. He has since recovered and pivoted again, this time to real estate and convenience-store gas stations. He...