On today’s episode, we are joined by Jessie Healy, who, after years of running multi-million-pound digital marketing campaigns for companies like Etsy, Future Publishing, and Trinity Mirror, created her own ‘anti-agency’ called Webtopia. Today we break down the importance of email marketing and the ‘must-have’ email marketing flows you should set up for your e-commerce business.  

In this episode we will cover: 

• How Jessie started out in digital marketing and what led her to start her own agency 
• The email marketing essentials  
• Email marketing flows you need to ensure you make the most of potential customers 
• Why Jessie recommends Klayvio for an email marketing platform 
• The main mistakes Jessie sees in email marketing 
• The best ways to use paid ads to grow your email list 

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Website: www.blossommedia.com.au  
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Check out our eCommerce Course here. 

Connect with Jessie Healy on her platforms:  
Website: https://www.jessiehealy.com/  
LinkedIn: https://www.linkedin.com/in/ecommercecoach/  
Email: [email protected]