In this episode I have a very special guest for you and that is Nell from Fete Creative. She is an eCommerce copywriter and works with online brands to help them blend web copy and product descriptions into really personality packed copy. She specialises in turning browsers into buyers, making you more sales, which is obviously what we want from our copy.
In this episode we cover:
- Nell's journey from working in government and financial services to where she is now
- All things brand voice strategy
- The part that a business’ target audience plays into their brand voice
- How e-comm businesses can inject more of their personality into their copy
Check out the Fete Creative website here
Follow CAN DO! Content on Instagram @fetecreative
Learn more about Nell’s Hot Fix Sessions here
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Website: www.blossommedia.com.au
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