Send us Fan Mail In this milestone 50th episode, Jack and Ellie sit down with Thomas Laird, owner of Salt of the Earth. For more than 30 years, the family-run business has been shaking up the deodorant industry with natural, refillable products. Thomas shares why sustainability and profit can go hand in hand, how refillable packaging can cut plastic use by up to 85%, and the unique challenges of running a values-led family business. Topics covered include: • Growing Salt of the Earth fr...