Location intelligence. Location intelligence is crucial for a company's data-driven decision-making process, providing insights into the relationship between location and business operations. It helps identify new market opportunities, optimize operations, improve customer experiences, mitigate risks, and provide a competitive advantage.

By analyzing location-specific information, companies can make informed decisions that drive growth, reduce costs, and increase profitability. Ultimately, location intelligence is a valuable tool for companies seeking to make strategic decisions that optimize operations, enable growth, and gain a competitive edge in their respective industries.

In this episode of the EM360 Podcast, Analyst Susan Walsh speaks to Adam Ejsmont, Co-Founder of Echo Analytics, about:

• Location intelligence in the modern world
• Data collection and ensuring data privacy
• Why investing in location intelligence is critical