Show notes
In this episode I chat with David Grad, Emmy-winning producer and brand consultant, about brand communications, how to break down what exactly “brand” is, and what questions to ask when you’re planning to communicate your brand strategically.
Links for today’s episode:
- Find David Grad on LinkedIn and Twitter (@davidgrad)
- An example of using Tinder for promoting a cause
- POST method (originally via Groundswell…I got the acronym a bit wrong, but the essence is the same: people/purpose and technology/tactic)