DIVERSIFIED GAME
DIVERSIFIED GAME
Kellen Kash Cache Coleman
John Sullivan: 20 Years in Corporate America Taught Him Why Small Businesses Keep Getting Strategy Wrong
48 minutes Posted Sep 30, 2026 at 12:00 pm.
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20 Years in Corporate America: What Small Business Gets Wrong About AI & Strategy | John Sullivan


John Sullivan spent 20 years in Corporate America as a project manager and leader of project managers, eventually reaching the vice president level and managing a project management office. His experience crossed multiple industries and included private equity, mergers and acquisitions integration, and standing up more than 25 M&A subsidiaries.


Now John is building Muse Advisory Services in West Palm Beach and exploring how the strategy, project management, and change management principles used by major corporations can help entrepreneurs and communities execute their own ideas.


In this episode of Diversified Game, we get into why small businesses struggle with planning and execution, how AI is lowering barriers to entry, why entrepreneurs should focus on constraints instead of endless task lists, and why human judgment and “taste” may become even more valuable as AI becomes more powerful.


John also explains why experienced project managers should not let certifications become an excuse not to start, his evolving view of the PMP, why he wants to build an AI-native business, and his plans for a newsletter he says he wants to make “the dopest newsletter ever created.”


We also discuss education, entrepreneurship, community, change management, career reinvention, AI, project management, and what people should be thinking about as technology changes the way we work.


GUEST:

John Sullivan

Muse Advisory Services


Website:

www.museadvise.com


Email:

[email protected]


Learn the mindset and moves that lead to real results.


Please visit my website to get more information:

http://diversifiedgame.com/


SUBSCRIBE:

https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1


SUPPORT THE SHOW:

https://www.patreon.com/profile?u=15553364


FACEBOOK:

https://web.facebook.com/GAMEDIVERSIFIED/


X:

https://x.com/gamediversified


LINKEDIN:

https://www.linkedin.com/company/gamediversified


BUSINESS INQUIRIES:

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https://www.youtube.com/watch?v=cmxmzwnhZ3w


https://www.youtube.com/watch?v=zQrzgwornbI


https://www.youtube.com/watch?v=K3PsTkobKKE


https://www.youtube.com/watch?v=PnqZniYw-0k


RELATED PHRASES:

John Sullivan, Muse Advisory Services, small business strategy, AI for entrepreneurs, artificial intelligence and business, project management, change management, PMP certification, corporate America, entrepreneurship, business planning, AI native business, mergers and acquisitions, business strategy, small business growth, career reinvention, West Palm Beach entrepreneur, Diversified Game Podcast


#JohnSullivan #MuseAdvisoryServices #SmallBusiness #Entrepreneurship #AI #ArtificialIntelligence #ProjectManagement #ChangeManagement #BusinessStrategy #DiversifiedGame


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