Welcome to Our Channel DigitalBox! In this video, AdColony's APAC Global Head of Performance & MD Vikas Gulati and Sr. Growth Manager Zeynep Arıman are talking about what the performance marketing is, main differences of direct and programmatic buying in app install campaigns and AdColony's difference in the business. DigitalBox'a Hoş Geldiniz! Bu videomuzda AdColony APAC bölgesi Global Head of Performance & MD Vikas Gulati ve Sr. Growth Manager Zeynep Arıman performans pazarlamasının tüm detaylarını, uygulama yükleme kampanyalarında programatik ve doğrudan satın almanın temel farklarını ve sektörde AdColony'nin farkını konuşuyorlar.

Bağımsız Denetim Nedir? #adtalks // Seray Çalışkan, Mustafa Bozkurt & Fatma Esra Şimşir

Digital Box, as is evident from its name, is a channel where you’ll find insights, researches, sincere talks and the unknowns of the digital advertising landscape. Experts from different backgrounds and aspects will share their know-how and experience to lid a light in the minds of marketers and advertisers. If you want to keep up with the new trends, developing technologies, how to invest for the best ROI, creativity to grab the attention of your audience as well as increasing performance, you are at the right place. Don’t forget to subscribe! #adtalks #digitalbox #digitaladvertising #mobileadvertising