<p>In this episode, Paul and Howard discuss the formula for making consumers fall in love with your brand – from delivering delight to meeting needs consistently. Howard is a bestselling author and has been named by IDG as one of the “Top 10 Digital Transformation Influencers to Follow Today.”&nbsp;Follow Howard on Twitter (<a href="https://twitter.com/tiersky?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" rel="noopener noreferrer" target="_blank">@tiersky</a>) and download the first chapter of his book, Winning Digital Customers, for FREE <a href="https://www.from.agency/freechapter" rel="noopener noreferrer" target="_blank">here</a>.</p>

IT is Not a Necessary Evil – with Keith Townsend

Digital: Disrupted is a weekly podcast sponsored by Rocket Software, in which Paul Muller dives into the unique angles of digital transformation — the human side, the industry specifics, the pros and cons, and the unknown future. Paul asks tech/business experts today’s biggest questions, from “how do you go from disrupted to disruptor?” to “how does this matter to humanity?” Subscribe to gain foresight into what’s coming and insight for how to navigate it.