In this "controversial" episode, we dive deep into my frustrations with Canva templates and why we as small business owners need to re-think how we are using them for our content designs.

Show Notes

·  What is a template.

o  Design templates are pre-made designs and documents that can be customized.

·  The purpose behind them.

o  Templates are often designed to meet specific standards or specs so they're consistent between users and mediums. You can use pre-designed templates from template libraries and websites or create custom templates for future use.

·  My frustration with them.

o  It’s all people are using and there is no creativity anymore

o  People are just copying other people

o  They become boring and don’t help you separate yourself from the competition.

o  They are lazy

·  They hurt your branding

o  Everybody uses them so what is going to separate you from them?

o  See a lot of content coaches tell you that you can batch create 30 days worth of content in one day using templates. Doesn’t your business deserve more than one day.

o  How can you constantly use someone else’s designs that has no idea about your business or business nee

o  Your business should be unique to you.

·  What should you do?

o  Find a couple that you really like the layout for.

o  Make your own graphics based on elements from the templates you like.

o  Create your own from scratch.