One of the best parts of living in a city is having access to an endless array of bars and restaurants, and the food and drinks are just the beginning of what draws us out. Aesthetics play a huge role in the experience, as well, and design can make or break a successful bar, restaurant, or lounge. How do we create spaces that feel authentic instead of clichéd? How do we entice social media buzz with design, and navigate the fickle world of design trends? Seattle restaurateur and designer Linda Derschang joins us to answer these questions and more.