Show notes
Jofish Kaye is a computer scientist who aligns design, data, and qualitative exploration for human-centered product innovation.His superb track record as a scholar includes more than 100 publications and affiliations with MIT, Cornell, and Microsoft Research. Surprisingly, his career has been in corporations: following stints at Nokia, Yahoo, and Mozilla, he is now a director of AI and UX at Anthem.I have been a fan of his work for many years – he is a brilliant research writer whose takes are as entertaining as they are rigorous and instructive. In the longest episode of Design Disciplin to date, we had a massively wide-ranging conversation on pretty much all of our mutual interests: research, philosophy, social sciences, leadership, and more.https://designdisciplin.com/jofish-kaye# Books, Links, and Resources- Jofish Kaye on the Changing Academic Life Podcast by Geraldine Fitzpatrick: http://www.changingacademiclife.com/blog/2019/2/2/jofish-kaye- The Mundanity of Excellence: An Ethnographic Report on Stratification and Olympic Swimmers by Daniel F. Chambliss: https://academics.hamilton.edu/documents/themundanityofexcellence.pdf- The Structure of Scientific Revolutions by Thomas Kuhn: https://geni.us/structure-of-sci- Undisciplined disciples: everything you always wanted to know about ethnomethodology but were afraid to ask Yoda by Alan F. Blackwell, Mark Blythe, and Jofish Kaye: https://doi.org/10.1007/s00779-017-0999-z# Connect with Design Disciplin- Website: http://designdisciplin.com- Podcast: http://podcast.designdisciplin.com- Instagram: http://instagram.com/designdisciplin/- Twitter: http://twitter.com/designdisciplin/- YouTube: http://youtube.com/channel/UCtXM3JdnE...- Bookstore: http://designdisciplin.com/bookstore# Connect with Jofish Kaye- Personal Website: http://jofish.com/- Twitter: https://twitter.com/jofish- LinkedIn: https://www.linkedin.com/in/jofish# Episode Bookmarks00:00:00 What does Jofish mean?00:02:00 Being a Scientist in Design00:06:05 Methods for Understanding Users00:10:17 Ethnomethodology00:13:04 Epistemology00:16:00 On Books and Papers00:18:53 On Videos, Documents, and Slide Decks00:25:52 Tactical Design00:28:13 New Job as Director of UX and AI00:33:49 Studying at MIT and Cornell00:38:00 Academia vs. Corporations, and the HCI Research Community00:43:32 Being a Scientist at a Corporation00:46:49 Productivity, Priorities, and Balance00:58:30 Publishing Research, at Corporations01:06:27 The Meaning of Design01:07:27 Places and Tools for Work01:08:33 Life Outside Work01:09:44 Closing



