Definitely, Maybe Agile
Definitely, Maybe Agile
Peter Maddison and Dave Sharrock
Beyond On-Time, On-Budget with Deborah Kaminetzky
29 minutes Posted Feb 5, 2026 at 6:00 pm.
Meet Deb And The Real Problem
On Time, On Budget, Unused
Rescue Projects And Contract Pitfalls
Translating Needs Into Design
Experience Has Changed, Products Haven’t
Start With Users, Avoid Shadow IT
From Current State To Future State
Roadmaps, Tradeoffs, And Growth
Optionality Without Overspending
Reuse What You Own Wisely
Behavior, Adoption, And The Gym Analogy
Outcome Metrics Leaders Value
Bring Technology Into Strategy
Quick Fixes Versus Real Change
Final Takeaways And Closing
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You know that expensive software system your company bought that everyone... stopped using? Deborah Kaminetzky sees this pattern constantly. Projects delivered on time and on budget that still fail because nobody wants to touch them. Deb brings a unique lens to technology implementation. She's a former attorney turned project management consultant who specializes in what she calls the "messy middle" – the space between buying software and actually getting value from it. Her secret? Translatio...