Show notes
Every week we will take a deep dive into a business and share with you some of their marketing & business strategies that helped these businesses scale.In Episode 56 we dissect S’well’s business & marketing strategy – Founded in 2010 with a $30,000 initial investment, Sarah Kauss has now built a 9 figure business (Where revenues are projected to be at around 200mil). See how she made a “low-cost” product look expensive & created a cult brand through her business & marketing efforts.Timestamps:00:46 Background on S’well & How it started4:44 Does Your Overall Look Meet Your Price Point “Dress For The Job You Want”6:06 Offer A Smooth Checkout Process8:40 Customer’s Want Customization10:03 Increase Your Revenue Stream By Providing Corporate Packages & Customization13:45 The Power Of Journaling Your Progress18:27 Hire For What You Believe You Will Need vs What You Currently HaveABOUT MATT SKOPAK:An adventure and fitness addict with a passion for entrepreneurship and numbers. Lead Investor in Sweetberry Bowls and CFO of Sugar & Kush CBD. Rutgers MBA 2020 in Entrepreneurship & Accounting. Follow Matt Skopak's Twitter.ABOUT ME (SEAN AZARI):In 2015, I started a creative ad agency called Breakthrough Social that has helped over 50+ businesses build their brand & increase sales mainly through content development & distribution, influencer marketing, paid media campaigns, and other developing techniques. Brands that I have worked with: Rebhorn, Safavieh, Rugs USA, SoJo Spa Club, Muscle Maker Grill, Kat Burki, Sweetberry Bowls, & many others.👇 **Check out Rebhorn (Bootstrapped / Self-Funded eCommerce Business)**👇🔥 Rebhorn: Shop Insane Wall Art, Apparel & Accessories📣 Join Rebhorn's Clubhouse on DiscordMy Other Social Channels:INSTAGRAMFACEBOOKSNAPCHATTWITTER🎥 NEED HELP WITH YOUR MARKETING STRATEGY / CONTENT CREATION / AD CAMPAIGNS? Shoot me an email: [email protected]
