Thinking about building an internal software development team for your software or app idea? There is so much to consider!   In this episode, Sara Altenhoff is joined by Greg Ross-Munro and Gregg "3G" Hilferding to discuss the process of building an internal development team from scratch. Tune in to hear some real-world insight on who you should hire first, how to sustainably grow your team, and how to structure your leadership.

Intro to Product Management

Leap to Scale is for technology curious leaders of service firms who want higher margins without adding headcount. Each week, Justin Davis and Greg Ross-Munro show how to turn firm expertise into repeatable, sellable technology products: SaaS, packaged workflows, and AI-powered tools clients can buy again and again. With AI, more of your know-how can be captured, standardized, and protected as IP instead of being rebuilt in every engagement.&nbsp;We focus on practical decisions: what to productize, how to price it, when to build vs. buy, and how to use AI responsibly without risking delivery quality or margin. Clear steps, real tradeoffs, usable examples.