– 08:19] Opening Segment  I welcome Matt Joblon and Rachel Smith to the show Bio  My connection to Clayton Members Club The importance of style  Matt talks about the start of the Members Club Leading with a focus on creating a great team The partnership journey with Rachel  How partnership made the difference Rachel talks about the driving force behind her motivation  Relationships first  A core value of impacting people and giving back Making something ‘exclusively’ inclusive [08:20 – 22:47] Building Business Relationships to Create an Inclusive Community Matt shares about the vision and inspiration behind the project Coming in to the market at the right time Identifying the needs no one else is focusing on Looking at the project holistically Creating a diverse and inclusive community  How to get the community to buy-in  Tried and true “Not about me but us” From 40 members to exponential growth  Delivering on the promise I talk about my view from a consumer perspective The ‘horror’ stories of getting the place up and running 2 years to negotiate the building  18 months of pure planning  7 different variances People didn’t know they wanted this  The challenges with the building  How the pandemic affected the opening   Book your free consultation at: The Kas Company   [22:48 – 42:15] It’s Time to Adapt to More Diverse Business Models  How a rising minority population will affect business A chance to open up with diversity at the forefront  The turn around that business models took  ‘Good enough’ isn’t good enough How complacency may come into play Matt and Rachel share about the diversity model of the Members Club Making something lasting and sustainable A model that tackles financial barriers  Giving different ways to contribute A long term look at the Denver area  A thriving culture  High quality of life  The possible challenges and risks Getting people to agree on the problem we’re trying to solve We get solutions when we all agree on the problem  It’s time to shift the narrative  Why diversity is so important to Matt and Rachel Keeping an open world view  Communities thrive under true diversity   [42:16 – 47:25] Random Round What is something unique about you that is contrary to being ‘white’? Rachel: appreciation for diversity and dancing  Matt: always attracted to people who are different from me Final words        Tweetable Quotes: “Different things motivate different people and for me it’s the quality of my relationships and the ability to learn from everyone I’m around… personally and professionally.” Rachel Smith “Every time you identify a need that no one else is focussed on and you execute at a high and no one can really copy you… that’s a pretty strong business plan!” - Matt Joblon “You’re not really a global citizen if you’re living in your small world… We all stand to gain when you listen in to other people’s experiences.” - Rachel Smith Resources Mentioned:  Members Only: Matt Joblon opening Clayton Members Club & Hotel in Cherry Creek Bringing Denver Together with Culture, Style, and Philanthropy with Rachel Smith Capitalism in America Get more from Rachel by visiting https://claytondenver.com/ and learning more about the incredible and diverse community that’s being built. Reach out to Matt on LinkedIn as well. Don’t forget to check out https://bmcinv.com/ and dive into the real estate space with these visionary leaders. LEAVE A RATING AND REVIEW on iTunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.   Let’s connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.   You don’t have to be anyone other than who you are to be a world-class CEO!