Clara and Eli are on the ground reporting from day one of the Cannes Lions. Highlights include: Willa Bennett’s plans for rebooting <em>Cosmopolitan</em>’s IP, Apple’s VP of Marketing saying “human creativity” over 18 times in 20 minutes, a potential new sponsor, Chinese soft power, being in the Nashville of France, and our ideas for a Bravo buildout on the Croisette.<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

WWDPP? (What Would Dolly Parton Pitch?)

Side Projects is a strategy studio and creative outlet helping brands, marketers and everyday people think critically about how advertising shapes the cultural landscape across digital surfaces, generational cohorts, and our social fabric. Every Tuesday on our podcast, we talk with the most interesting voices across tech, media, and art to give marketers an inside look at the forces shaping culture before it hits the mainstream.Hosted by Clara Malley, Eli Williams and Trey Traylor.Find video episodes on YouTube.For questions, comments and inquiries: info@side-projects.co Hosted on Acast. See acast.com/privacy for more information.