As 2024 fades into the rearview, the crew unpack their lessons and cultural favorites from this year, and cast their hopes and predictions for a ‘Post-Social’ 2025. We’ll discuss how to find hidden gems in culture, why integrity matters and how brands can shape culture and stand out — spoiler alert it’s not just by going viral.<br /><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

A Realistic Day in the Life of New York Artist Maya Man

Side Projects is a strategy studio and creative outlet helping brands, marketers and everyday people think critically about how advertising shapes the cultural landscape across digital surfaces, generational cohorts, and our social fabric. Every Tuesday on our podcast, we talk with the most interesting voices across tech, media, and art to give marketers an inside look at the forces shaping culture before it hits the mainstream.Hosted by Clara Malley, Eli Williams and Trey Traylor.Find video episodes on YouTube.For questions, comments and inquiries: info@side-projects.co Hosted on Acast. See acast.com/privacy for more information.