CXOTalk
CXOTalk
Michael Krigsman
GE: Digital Transformation of the Global Salesforce
47 minutes Posted Dec 4, 2017 at 5:07 pm.
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How is one of the largest companies in the world evolving the way it sells? Cate Gutowski, Vice President, Commercial & digital THREAD at General Electric, speaks with CXOTalk about digital transformation of the global salesforce at General Electric, and the changing relationship between sales and IT.