In this episode of the CX pod, Merete and Joanna engage with Jørgen Schüren, who shares insights from his extensive experience in customer experience (CX) technology. The conversation covers Jørgen's recent career transition, the evolution of customer experience over the past 13 years, and the importance of proactivity in customer engagement. They discuss the challenges faced by customer-centric companies, the link between employee and customer experience, and strategies for securing funding for CX initiatives. Jørgen emphasizes the need for a company-wide commitment to customer experience and the importance of building a solid business case to gain support from management.

You can find Jørgen here: https://www.linkedin.com/in/j%C3%B8rgen-sch%C3%BCren-5579031/