Pratik Salia is the Senior Product Marketing Manager at Knowmax, based in Gurgaon, India. Knowledge Management is becoming a strong CX differentiator and Pratik has a unique insight with his product being used now in over 30 countries. In this discussion with Peter Ryan he explores the importance of KM to CX. <a href= "https://www.linkedin.com/in/pratiksalia/">https://www.linkedin.com/in/pratiksalia/</a> <a href="https://knowmax.ai/">https://knowmax.ai/</a>

Andrew McNeile - ThinScale Technology - Why WFH BPO Needs BYOD

CX Files features your hosts, CX industry analysts Mark Hillary and Peter Ryan, speaking each week to leading analysts, thinkers, and practitioners focused on managing the Customer Experience (CX). In each episode Mark and Peter talk to their guests about the future of CX, the important trends, and what customers really expect from brands today.