Show Highlights
<ul>
 <li>Personalization is all about who you are targeting 
</li>
 <li>Everything starts with identifying and solving the customer pain points 
</li>
 <li>“Once you can target, the world changes for you” 
</li>
 <li>Nailing down an effective process to enable you to move into new segments 
</li>
 <li>Learn more about the future of personalization 
</li>
</ul>
Resources
<ul>
 <li><a href="https://www.sendwithscout.com/resources">Send with Scout Blog 
</a></li>
</ul>
Reaching out to Jordan
<ul>
 <li><a href="https://www.sendwithscout.com/">Sendwithscout.com</a></li>
 <li><a href="https://www.linkedin.com/in/jordancrawford/">Connect with Jordan on LinkedIn</a></li>
 <li>Email Jordan at Jordan@sendwithscout.com 
&nbsp;</li>
</ul>

Why sales is all about creating customer value with Louis Nicholls

Sean Boyce and Stuart Balcombe interview the world's leading marketing, growth and product experts to learn more about how they make products customers love.