Brand Architect
Brand Architect
Ani Alexander
Storytelling, Messaging and Positioning with Mark Evans
53 minutes Posted Aug 18, 2020 at 7:19 am.
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Show notes

In this episodes we discuss:

  • Importance of the storytelling in marketing
  • What kind of stories could you tell
  • The importance of transparency
  • How to find your differentiator
  • what is a fractional CMO
  • The future of work