Crypto Marketing with Ty Smith | A Coinbound Podcast

Timestamps 0:02 Ty Intro Topic 1: 0:04 Crypto Marketing Agencies: Explained 0:08 Coinbound Screen Recording 0:12 We’ve Worked With 100 + Web3 Brands(LIST) 0:15 Cosmos, MetaMask, Tron, LiteCoin, Voyager, NEXO (Can you add their logos on screen? Like pop up around Ty’s head as he lists them?) Topic 2: 0:43 What are Crypto Marketing Agencies & What Do They Do? Topic 3: 1:43 How Do Crypto Marketing Agencies Differ From Traditional Agencies?(“CHECKLIST”) 1:51 Tactics 1:53 Experience 2:25 Media Connections Topic 4: 2:39 Signs You Need To Hire A Crypto Marketing Agency? 2:46 RESOURCES(“CHECKLIST”) 2:49 Time 2:51 Expertise 2:54 Money Description In the latest episode of the Crypto Marketing Podcast, Coinbound CEO Ty Smith delves into everything that you need to know about crypto marketing agencies.  The role of a crypto marketing agency is to achieve growth goals. That could mean a wide spectrum of things in the world of crypto, including growing a stronger presence on social platforms or getting people to buy your NFT! Whether its a NFT, cryptocurrency, or P2E game, a crypto marketing agency should be equipped to help these companies succeed. Liked this episode? Like, subscribe, and tune in weekly to Coinbound’s crypto marketing podcast for the latest hacks in the world of crypto marketing! Key Takeaways 0:08 Crypto Marketing Agencies: Explained 0:47 What are Crypto Marketing Agencies & What Do They Do? 1:48 How Do Crypto Marketing Agencies Differ From Traditional Agencies? 2:43 Signs You Need To Hire A Crypto Marketing Agency? Resources ►Connect with Ty: https://coinbound.io/ty-consulting/ ► Check out our agency, Coinbound: https://coinbound.io ► Check out our Twitter: https://twitter.com/coinboundio ► More about the Crypto Marketing Podcast: https://coinbound.io/podcast ► Listen on Apple Podcasts: https://coinbound.link/podcast-apple

The cryptocurrency market is in a bear market, and, once again, many are speculating on the sustainability of the crypto industry. Similar to the stock market, bear vs bull markets are inevitable in crypto and teams must find creative ways to mediate these market trends to ensure their projects can stand the tides of this nascent industry. So here’s the million-dollar question– as a crypto-entrepreneur, how do you survive in this volatile industry that goes through these drastic ebbs and flows? In this episode, Ty disclosed his top tips to market and position your Web3 brand in bear vs bull markets, and how to take advantage of each one! More specifically, how do you build your brand in these markets? How do you get people to care about your project during times of volatility? And what messages need to be tailored towards a bullish or bearish crypto market? You can’t miss this episode! Key Takeaways Main Topic: 0:03 Web3 Marketing in Bull vs Bear Markets Sub Topic 1: 0:55 How To Position Yourself Sub Topic 2: 3:00 Content Strategies Sub Topic 3: 4:00 Conference Attendance Strategies Sub Topic 4: 5:24 How Marketing Pricing and Costs Change Sub Topic 5: 6:23 Ty’s Market Hack Resources ►Connect with Ty: https://coinbound.io/ty-consulting/ ►Listen on Spotify: https://open.spotify.com/show/1aOrVp8kAMhgYSgKTIwaz6 ► More about the Crypto Marketing Podcast: https://coinbound.io/podcast ► Check out our agency, Coinbound: https://coinbound.io ► Check out our Twitter: https://twitter.com/coinboundio

As always, the Coinbound team had a blast at Bitcoin Miami! Did you miss this legendary event and feel major FOMO? Let us put your worries at ease with our latest episode! In this video, Ty and Jared take you through a recap of the Bitcoin Miami 2022 conference sponsored by CashApp! This video highlights the major speakers, sponsors, and satellite events that happened over the weekend. Plus, they reviewed and discussed their favorite marketing strategies seen at BTC Miami 2022.  You DON’T want to miss this! Key Takeaways 0:14 BTC Miami Overview ►Notable Speakers Michael Saylor Cathy Woods Keth O'Leary ►Move to Miami Convention Center and South Beach👍 ►Closer to Miami Nightlife = Better Networking! 2:46 Favorite Marketing Campaigns from BTC Miami 2022 1. Ride The Bull from Bullish 2. NEXO The Infinity Tunnel 3. TradeStation Miami Bull 4. CashApp as The Title Sponsor 5. TaxBit & Koinly 6. Circle Versace Mansion Party! 7. Physical Ad Presence in & around Miami Beach 8. Crypto Airport & Airplane Ads 9. BTC Miami Gift Bags 10. Arculus Hardware Wallet Vending Machine Resources ►Buy Your BTC 2023 Tickets Now!: https://b.tc/conference/ ►Connect with Ty: https://coinbound.io/ty-consulting/ ►Connect with Jared: https://twitter.com/jared413 ►Listen on Spotify: https://open.spotify.com/show/1aOrVp8... ► More about the Crypto Marketing Podcast: https://coinbound.io/podcast ► Check out our agency, Coinbound: https://coinbound.io ► Check out our Twitter: https://twitter.com/coinboundioAs always, the Coinbound team had a blast at Bitcoin Miami! Did you miss this legendary event and feel major FOMO? Let us put your worries at ease with our latest episode! In this video, Ty and Jared take you through a recap of the Bitcoin Miami 2022 conference sponsored by CashApp! This video highlights the major speakers, sponsors, and satellite events that happened over the weekend. Plus, they reviewed and discussed their favorite marketing strategies seen at BTC Miami 2022.  You DON’T want to miss this! Key Takeaways 0:14 BTC Miami Overview ►Notable Speakers Michael Saylor Cathy Woods Keth O'Leary ►Move to Miami Convention Center and South Beach👍 ►Closer to Miami Nightlife = Better Networking! 2:46 Favorite Marketing Campaigns from BTC Miami 2022 1. Ride The Bull from Bullish 2. NEXO The Infinity Tunnel 3. TradeStation Miami Bull 4. CashApp as The Title Sponsor 5. TaxBit & Koinly 6. Circle Versace Mansion Party! 7. Physical Ad Presence in & around Miami Beach 8. Crypto Airport & Airplane Ads 9. BTC Miami Gift Bags 10. Arculus Hardware Wallet Vending Machine Resources ►Buy Your BTC 2023 Tickets Now!: https://b.tc/conference/ ►Connect with Ty: https://coinbound.io/ty-consulting/ ►Connect with Jared: https://twitter.com/jared413 ►Listen on Spotify: https://open.spotify.com/show/1aOrVp8... ► More about the Crypto Marketing Podcast: https://coinbound.io/podcast ► Check out our agency, Coinbound: https://coinbound.io ► Check out our Twitter: https://twitter.com/coinboundio

TikTok is the newest mainstream social platform to take the world by storm. With millions of users globally, influencers are utilizing the platform to build a brand for themselves, while also acting as key players in digital marketing campaigns for a multitude of companies. TikTok, like other social media platforms, is controlled by an algorithm, and influencer success rides on being a pro at navigating this algorithm. Who better to speak to this than an OG Crypto Influencer? We are so happy to bring long-time friend of Coinbound, Crypto Wendy O, on our podcast to chat about her experiences in the DeFi space, how she utilizes TikTok for digital marketing, and so much more!

Key Takeaways 0:08 Topic Intro: What are the essentials for an effective NFT Minting Website? 0:31 Why do you need a project website? 0:56 What are the top tools & CMS to set up your website?(LIST) 2:36 5 Essential Components that will set your project up for success 6:11 *DISCORD reference CARD on right* Resources ►Setting Up A NFT Website Blog Post: https://coinbound.io/nft-website-set-up/ ►Connect with Ty: https://coinbound.io/ty-consulting/ ►WordPress: https://wordpress.com/ ►WebFlow: https://webflow.com/ ► Check out our agency, Coinbound: https://coinbound.io ► Check out our Twitter: https://twitter.com/coinboundio ► More about the Crypto Marketing Podcast: https://coinbound.io/podcast ► Listen on Apple Podcasts: https://coinbound.link/podcast-apple

Created to become a viable competitor to Clubhouse, Twitter Spaces has become an excellent way for Web 3.0 projects to promote themselves. While Clubhouse has faltered in popularity, Twitter Spaces has become one of the most popular places to conduct live audio conversations, with participants being able to listen in, across the internet. In terms of developing brand awareness, Twitter Spaces is an extremely potent tool for marketers. In the latest episode of the Crypto Marketing Podcast, Coinbound CEO Ty Smith and Social Media Manager Tom Vavassis discussed the different ways that NFT brands have used Twitter Spaces to promote their projects, such as AMAs and interviews. Smith and Vavassis even offered advice on how brands can effectively use Twitter Spaces for marketing purposes.

In the latest episode of the Crypto Marketing Podcast, Coinbound CEO Ty Smith delves into everything that you need to know about crypto marketing agencies.  The role of a crypto marketing agency is to achieve growth goals. That could mean a wide spectrum of things in the world of crypto, including growing a stronger presence on social platforms or getting people to buy your NFT! Whether it's a NFT, cryptocurrency, or P2E game, a crypto marketing agency should be equipped to help these companies succeed. Liked this episode? Like, subscribe, and tune in weekly to Coinbound’s crypto marketing podcast for the latest hacks in the world of crypto marketing!

When many first start a Web3 project, they are the face of the project. All of the updates, all of the interactions, all of the customer service- it’s all the responsibility of the founder(s). So you may wonder: When should I hire a community manager? What does a community manager do? How do I hire a community manager? And finally- how much should I pay them? Community managers are a beautiful thing. They come onto a team and tasked with developing an environment that is consistent with your company goals and ethics that drive people to rally behind your project. Because of this, community managers are extremely important assets to any Web3 project or business. They help keep the discussion flowing, build trust with investors and potential customers, and can save you valuable time and money by providing key support in tasks that you wouldn't have the time to do before onboarding this team member. There is a lot more to it than this, but that gives you an idea of why it's such an important position to have within your team! In this episode, Ty Daniel Smith, the Founder & CEO of Coinbound, dove into the topic of community management to discuss the most frequently asked questions we get surrounding community managers!

NFTs are continuing to take the world by storm in 2022, and understanding NFT Marketing has become a vital skill, whether you're a Web3 creator,  investor, or enthusiast. Social media channels have proven to be key in marketing strategies of every industry, but especially within the web3 space. Social media can take a NFT project from ground zero to the moon, but social media optimization is not as easy as many think. You must do research into communities within these platforms, connect with the people you are attempting to reach, and gain insights from your usage of social media.  As a Web3 Marketing Agency, this is our bread and butter! In this episode, The CEO and Founder of Coinbound Ty Daniel Smith is breaking down the top 3 Social Media channels we recommend in your NFT Marketing Strategy and why!   If you’re new to NFT Marketing, you won’t want to miss this!  

Description: The 2022 Super Bowl wasn't just the biggest sporting event of the year, it marked the moment when crypto finally became mainstream. Some of the most talked-about moments after the Big Game were the ads aired by crypto companies. Coinbase took an ultra-simplistic approach to their Super Bowl ad, which ended up being so effective that it crashed their site! FTX utilized star power in its ad for the Big Game by featuring Larry David, and so did Crypto.com with LeBron James. In the latest episode of the crypto marketing podcast, Coinbound CEO Ty Smith went over what worked and what didn't in the crypto Super Bowl ads. He also gave his thoughts on where he sees the future of crypto ads moving forward. Stay tuned for future episodes of the crypto marketing podcast and subscribe to us today! Key Takeaways: 0:07 Introduction: Crypto Bowl 2022 1:28 Top 3 Commercials 1:31 Coinbase Ad 3:21 FTX Ad 5:18 Crypto.com Ad 6:39 Strengths? 8:28 Predictions: Future of Crypto Ads Timestamps: 0:02 Ty Intro 0:04 Crypto Marketing in the Super Bowl 1:38 Coinbase’s Ad (b-roll video: coinbase ad?) 3:18 FTX’s Ad 3:22 Larry David(stock image to pop on screen somewhere around Ty) 3:30 FTX Commercial B-roll video: Can we include clips from ads without getting in trouble? Would love to ad clips while Ty is explaining the ads 5:01 Crypto.com’s Ad 5:04 Lebron James(stock image to pop on screen somewhere around Ty) 5:10 Crypto.com Commercial B-roll video(same notes and questions as above) Topic Footer Timestamps (Footer appears on screen as ty’s intro comes off?) 0:07- 1:21 Introduction: Crypto Bowl 2022 1:24-6:15 Top 3 Commercials 6:16-8:04 Strengths? 8:05-10:05 Predictions: Future of Crypto Ads Resources ► Check out our agency, Coinbound: https://coinbound.io ► Check out our Twitter: https://twitter.com/coinboundio ► More about the Crypto Marketing Podcast: https://coinbound.io/podcast ► Listen on Apple Podcasts: https://coinbound.link/podcast-apple