Show notes
In this episode, Khalid and Simbar answer various questions relating to CRO. Here are some of the questions we tackle in this episode:
- Is Psychographic Profiling a part of the CRO work that you do?
- If yes, do you usually do Psychographic Segmentation? Or do you think over-personalization can back fire?
- What's the impact of machine learning on price optimization?
- When optimizing the price of your clients' products, do you use the Bayesian perspective or Frequentist model?
- What's the role of machine learning in CRO?
- What's the cost of hiring a CRO Agency?
- Which metrics do you use to score conversion issues during the prioritization stage?
QUESTION — Have a question about e-commerce Conversion Optimization, A/B Testing, User Research, Marketing, or Anything Else? Post in the comments section of this video!
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