This is the first-ever installment of the CRO Live Hour. In this episode, Khalid Saleh and Simbar Dube discuss different conversion optimization such as JTBD, Customer Journey, Prospect Theory, Emotional Messaging, and Server side A/B testing vs Client-Side A/B testing. QUESTION — Have a question about e-commerce Conversion Optimization, A/B Testing, User Research, Marketing, or Anything Else? Post in the comments section of this video! Visit Our Website, And Learn More About Our Services: invespcro.com Follow Invesp on Social Media: <a href='https://www.linkedin.com/company/invesp/'>Linkedin</a> <a href='https://www.facebook.com/invesp/'>Facebook</a> <a href='https://twitter.com/invesp'>Twitter/X </a> <a href='https://www.invespcro.com/blog/'>Read more about conversion rate optimization on our blog</a>.

Bonus Episode 1 – Which page should you optimize first?

The CRO Live Hour is a show all about A/B testing, Conversion Optimization, and Experimentation. We discuss the processes, tactics, and strategies within A/B testing, CRO, and Experimentation.