Show notes
Most creators walk past potential sponsors at conferences and do nothing. Or they walk up and say "hey I have a podcast, you should sponsor me." Both are wrong.In this video, I'm walking the floor at Google Cloud Next and showing you exactly how I use AI to generate walk-up briefs for sponsor booths in real time — so you always know what to say before you open your mouth.How to turn a photo of a sponsor's booth into a full research brief in under 3 minutesThe exact conversation openers that signal you've done your homeworkWhy competitive wedges are the most underrated thing to bring up at a boothHow pre-event research protects your reputation (the Cloudflare example)The upgrade: doing all of this before you even walk in the doorThis works whether you're at a massive tech conference or a niche industry event with 200 people. If sponsors are there, this is how you approach them.Grab my book, Sponsor Magnet, to learn how to transform your influence into income: https://sponsormagnet.comWant one-on-one sponsorship coaching? Join Wizard's Guild: https://wizardsguild.comFor collaborations or partnerships, shoot us a note: [email protected]

