Show notes
What happens when you're crushing it with views but your bank account tells a different story? Larry Gibbons runs two massive social media profiles—one teaching real estate education and another as a lifestyle brand in Hilton Head—and he's hitting millions of views. But translating that reach into consistent sponsorship revenue? That's been the puzzle.Here's what we cover:The exact budget question that gets brands to reveal their spending range 75% of the timeWhy social media managers ghost you (and how to make them look like heroes instead)The positioning shift that makes local businesses say yes to creator partnershipsHow to verify brand emails without annoying legitimate sponsorsWhen to charge for content licensing vs. when to give it away strategicallyLarry shares his biggest mistake when pitching local businesses—and it's something most creators do without realizing they're insulting potential sponsors. Plus, the counterintuitive truth about why mid-tier brands might be better partners than household names.Grab my book, Sponsor Magnet, to learn how to transform your influence into income: https://sponsormagnet.comWant one-on-one sponsorship coaching? Join Wizard's Guild: https://wizardsguild.comFollow Larry Gibbons on Instagram: https://www.instagram.com/gibbonsgroup/Chapters:For collaborations or partnerships, shoot us a note: [email protected]

