When we think “keyword research = SEO” we are minimising both keyword research and SEO.Keyword research is also a discipline that can benefit your business much more widely than SEO - it can help you with brand management, market research, product and service development, content creation, and trend forecasting.______________If you want to learn more about SEO, head to my website, <a href="https://marketingwithmenekse.com/seo-school">marketingwithmenekse.com/seo-school</a>, and register for SEO School - my free 3-part video series that will introduce you to all things SEO. Meanwhile, make sure you hit Subscribe, and I’ll see you in our next weekday episode!

Episode 026: Why Keyword Research Is the Best Marketing Skill

This is a podcast for creative business owners who want to grow their businesses online. Each weekday, Menekse Stewart shares a short episode covering an aspect of digital marketing for creatives.

Whether it’s SEO, marketing funnels, email marketing, or mindset around growth, each episode is designed to encourage and inspire you with actionable tips. 

Menekse works with hundreds of creatives through her businesses, Marketing with Menekse and Cheerfully Given. She specialises in Search Engine Optimisation and marketing strategy, and teaches for organisations like UAL and ELLE Education.

Find out more at https://marketingwithmenekse.com, or email Menekse at menekse@marketingwithmenekse.com.