Kat Dey is the President of Ettitude Sustainable Fashion. A 5-star company totally operated by women entrepreneurs that creates plush bedding, sleepwear and various products from clean Bamboo and other sustainable materials. For over a decade, as a strategy consultant she’s successfully grown and scaled mission-driven brands, media, software, and product-based companies throughout the US and globally.

Tune in as Charity and Kat discuss:

·     How sleeping on a “great set of sheets” changed her career path.

·     Why bamboo will be the cleanest and most sustainable material for the next generation.

·     Her “outside the box” method for scaling small e-commerce businesses.

·     One thing e-commerce businesses can’t afford to ignore if they want to drive more traffic to their websites.

·     How a “recycled tea bag” secured funding from investors.

·     The unbelievable event that landed her in a Colombian business school.

·     How a remarkable method of product development was key in scaling their small e-commerce business.

·     The surprising “teaching technique” that increased demand for their products.

·     What makes their sustainable fabrics more soothing, healthy, and versatile.

·     Why bamboo beats the socks off of cotton.

·     How “sleepers” keep their products top rated and selling like crazy.

Connect with Kat:

WEBSITE: https://www.ettitude.com

INSTAGRAM: https://www.instagram.com/katerinadey

TWITTER: https://twitter.com/katerinadey

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