Bob Moorhouse worked for Pitchfork Land & Cattle Co. for four decades, and for most of his tenure he directed the historic West Texas ranch as general manager and vice president. Established in 1883, "The Forks" is located 80 miles east of Lubbock and stretches across 170,000 acres of both open rolling plains and brushy river breaks. Moorhouse was raised nearby and then built a career as a respected cowboy, horseman, rancher and manager. He turned the spotlight on cowboy life with his camera, packing it along as he covered thousands of miles horseback and publishing his photos in The Cattleman, Field & Stream, Quarter Horse Journal, Texas Highways and Western Horseman, as well as in his coffee table book, Pitchfork Country, published in 2000. Moorhouse has continued to make an impact on the cowboy world as a director for organizations such as the American Quarter Horse Association, Ranch Horse Association of America and the Working Ranch Cowboys Association. He and Linda, his wife of 53 years, now live in Weatherford, Texas.