The Courageous CEO
The Courageous CEO
Janet Murray
Why you don’t need a content plan for your business - and what you need instead (S1, Ep 6)
16 minutes Posted Aug 10, 2023 at 8:06 am.
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If you’ve ever struggled to stick to a content plan for your business, you may think it’s because you’re dedicated or motivated enough. 

But that’s not the case at all - it’s because you don’t actually need a content plan. 

In this episode of the Courageous CEO podcast I’ll share why (and what you need instead). 

You’ll discover:

  • The difference between a content plan and a strategy (and why this matters)
  • How creating strategic content campaigns can increase sales in your business 
  • Three types of content campaigns you need to create to generate consistent sales in your business (thought leadership content, launch content onboarding & delivery 

The Courageous CEO podcast aims to help you generate consistent, predictable income in your business, multiple revenue streams and build a business you can scale - and even sell in the future. 

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